Role: UX & UI Designer
Agency: Project House - HAVAS
Design & Publish Year: 2018

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As part of SOCAR Turkey’s digital transformation, I designed a corporate website that unified its key subsidiaries under a cohesive digital structure. This included tailored sub-sites for Petkim, Star Refinery, Petlim, and SOCAR Fiber, each adapted with unique color palettes and content structures while maintaining a consistent design system.

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The core experience focused on intuitive navigation, reusable components like sustainability reports and news modules, and responsive layouts optimized for high-volume content typical of the energy sector. Each sub-brand’s site was individually refined while adhering to the parent brand’s identity and information architecture.